Become An Ambassador

– Distribute leaflets outside your mosque after Jummah
– Put up posters in your mosque and local shops
– Change your fb page to one of the campaign materials
– Take picture and upload to the campaign Facebook page
– Tweet #checkthelabel

There are two stages to this campaign:

Stage 1 – Contact and inform the wholesalers and shops.
Stage 2 – Contact and inform consumers.

Stage One

FOA have sent letters to over 1000 wholesalers and shops but we need your help to add the personal touch as that is the best method to encourage people to join the campaign.

There are 6 steps to this stage. We would like you to:

Preparation:
1.      If you can try and involve family and friends in the campaign.
2.      Print letters for Wholesalers and Shop Owners: Click here for the letter.
3.      Order Check the Label posters and postcards from info@checkthelabel.org.uk so you can put poster up on shop windows and leave postcards on the counter (with permission)

Method:
1.      Identify the wholesalers, importers and shops in your area hand deliver the wholesaler/shop letters supplied by FOA.  Inform them about Israeli human rights abuses (you can give them of FOA leaflets).
2.      Tell wholesalers and shop owners about the concept of boycotting and how it has worked e.g. South Africa. Ask them to boycott dates from Israel, West Bank and the Jordan Valley. Explain West Bank and Jordan Valley are illegally occupied and buying dates from there would mean they are supporting the occupation of Palestine.
3.      Let them know that they can buy dates from many other countries, but if they want to buy medjoul dates from Palestine they can contact info@checkthelabel.org.uk, 0116 2125 441 or Zaytoun on 0207 609 5699 or Yaffa on 0844 3814988.
4.      Keep in touch with the shops that you have approached and continue to encourage and support them to join the campaign.
5.      Write down addresses of shops which agree to support the campaign so we can write a letter to them to thank them for their support.
6.      Take pictures of the campaign and keep head office updated on your work in your locality.

Stage Two

Most of the people we have approached during the Check the Label campaign did not know dates are from Israel and also did not know that dates labelled West Bank or the Jordan Valley should also be Boycotted. Once they were told, the overwhelming majority of people were happy to join the boycott.

Boycott is about people power. We need your help to inform people they should ‘Check the Label’ and boycott dates from Israel, West Bank and Jordan Valley.

Preparation:
1.      If you can try and involve family and friends in the campaign.
2.      Print letters for mosques and organisations : Click here for the letter
3.      Order Check the Label posters and postcards from here so you can put poster up on shop windows and leave postcards on the counter (with permission).

Method:
1.      Identify Mosques and Community Centres in your area and hand deliver the Mosque/organisation letter supplied by FOA. Inform them about Israeli human rights abuses (you can give them of FOA leaflets).
2.      Tell the mosque/ community centre contact about the concept of boycotting and how it has worked e.g. South Africa. Ask them to boycott dates from Israel, West Bank and the Jordan Valley. Explain West Bank and Jordan Valley are illegally occupied and buying dates from there would mean they are supporting the occupation of Palestine.
3.      Ask them if you can leave leaflets at the entrance and put up a poster
4.      Organise a time with friends and family to distribute outside the mosque after prayers, especially after Friday prayers.
5.      Let FOA know when you are planning to distribute outside mosques so we can try and co-ordinate with other volunteers.
6.      Contact your local newspaper and your local radio Ramadhan to let them know what is happening. Take photos when it is appropriate  and send updates to info@checkthelabel.org.uk

Click here for campaign materials.